Design partner for early-stage teams building at the edge of what's possible.
I’m Guil, a creative director and brand designer based in Berlin. I partner with early-stage teams building complex tech, from AI to web3, to turn rough ideas into products people understand and adopt.
My work spans brand strategy, product development, and execution. I help you go from “interesting concept” to a clear story people can trust, use, and fund.
Currently open to new partnerships.
Clients & collaborators
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recent / active projects
Regens Unite
A movement of events and educational media bridging the gaps between the broad range of sectors working on regenerative solutions, connecting expertise with innovation.
ClawBank
ClawBank gives your agent a company. Bank account, crypto wallet, legal entity, debit card. All rails. One API key.
How I work
I work as a design co‑founder for your earliest phase: figuring out what the thing is and setting the visual bar, so by the time you bring on your first full‑time designer, they inherit a foundation, not a mess.
Brand & Identity
Strategy, naming, visual identity, brand systems. I’ve shaped the brand vision for everything from solo founders to large organisations. The goal is always the same: find the story that makes people care.
Product Design
End‑to‑end product design: research, prototypes, UI, and engineering handoff. I don’t hand over a Figma file and disappear; I pair with your devs until the real thing ships.
Creative Direction
Art direction, motion, video, and illustration. Years of building a body of work as a collage artist and animator taught me to sweat the details and set a visual bar the whole team can rally around.
Team & Process
From co‑founding Regens Unite to building design culture at General Magic, I’ve learned that great work comes from great coordination. I can help you hire, set up design ops, and build a creative culture.
